Posted by Adele Youngs

23 March 2018

Featured in European Commission Webinar...

On 01 March, Rick Steves, USTOA, the US State Department and I all joined together in a webinar for the European Commission and ETOA. The webinar was aimed at European travel companies and organisations that wish to develop products and ideas for the US outbound market.

The webinar included the following:

Research and insights - including various statistical updates from research institutes and USTOA on travel to Europe, and an update on European travel safety and security from the US State Department

 

Case studies - including creating new and niche products for US markets travelling to Europe, keeping Europe front of mind (with Rick Steves), and developing multi-generational programmes

 

Q & A - questions around the development of travel in Europe

 

Click here, or on the image below, to watch the webinar.